FMN home blend
OBJECTIVE
Design a two-tier packaging system for Forget Me Not’s signature blend that worked both on the retail shelf and in back-of-house operations. The retail pouch needed to reflect the cafe’s brand visually, while the industrial label had to follow roaster specifications and leave space for variable batch data.
MY ROLE
As Forget Me Not’s in-house lead designer, I created the visual identity for the consumer-facing coffee bags, including scalable vector patterns and label layouts aligned with the brand. I also designed the operational label format to fit the roaster’s production requirements, incorporating fields for batch details and ensuring the artwork integrated smoothly into their existing equipment workflow.
©2025 Somin Park. Selected works displayed on this page were created during my tenure as Designer at Forget Me Not Coffee and as an independent creative. All trademarks, logos, and brand assets are the property of their respective owners. These designs are presented here strictly for personal portfolio and demonstration purposes.